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Summary

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Diagnosis-game VALOR+ Industry (2002-2003)

An easy tool for a diagnosis of the level of promotion of your product among your customers and for the sensitisation of all the employees to the customers expectations.

Introduce a "customer culture" within your company
VALOR+ INDUSTRY

The diagnosis-game Valor + was created to help SMEs to promote their good/ service provisions through the sensitisation and training of all the employees to the customer-orientation.
Originally designed for services SMEs in 2001 (Lean Services), CEFORALP and its partners have adapted the game VALOR+ to the manufacturing sector, where SMEs really face a cultural challenge of integrating the notion of “customer” into their manufacturing activity.